21 Dec
Owning an object is no longer an goal in itself. Consumers today are looking for an experience to live and share (“being” rather than “having”). The brands have understood this, particularly in the luxury sector.
11 Dec
The transition to the Nutri-Score raises many questions for which Repères works with the major players in the agri-food industry.
28 Nov
In the new digital reality, brands must behave ethically and transparently. Yuka has changed consumer habits. But is the application so reliable ?
19 Nov
This approval is valid for a period of 3 years (2018 to 2020) and generates a tax credit for customers who use Repères as part of an R&D project.
06 Nov
During the evening organized by OFFREMEDIA for Syntec Etudes, intended to reward the best initiatives and innovations, Repères has been awarded two Trophies which consecrate the R3m© Score, the new emotional standard.
08 Oct
Mondadori wanted to renew its advertising efficiency measures to better support advertisers. This is why the media group naturally turned to Repères for measuring emotions