How can you make sure your packaging will
be seen, recognised and chosen?
How can you optimise its performances?

Pack Expert® is a new method based on the latest findings in cognitive sciences and provides an in-depth and operational analysis of your pack project.

An innovative approach in two integrated and complementary phases

An analysis based on the 3 major predictive dimensions of the efficiency of the packaging

The principle of the memory analysis 
The principle of the quantitative diagnosis



Anne Maillard
François Abiven